public health

public health

Big Data and the transformation of food and beverage marketing: What can public health advocates do about it?

A recent commentary published in Critical Public Health explores how six cutting-edge digital marketing techniques may be undermining public health efforts to improve nutrition and reduce obesity. Read more >

Join BMSG at APHA 2017

BMSG is presenting several sessions at this year's APHA meeting. We'll be sharing highlights from our recent research, ranging in topic from the intersection of trauma and race on social media to shifting the narrative around incarceration in Northern California. Read more >

Using media advocacy to engage elected officials

A small campaign with big impact offers lessons for advocates working to create long-term, lasting social change. Read more >

The Oscars of the ad industry showcase latest techniques by junk food marketers

Cutting-edge digital tactics for marketing junk food and sugary drinks to young people were on display at the 2017 Cannes Lions International Festival of Creativity. What can public health advocates do to counter these slick campaigns? Read more >

What's missing from news coverage of violence?

The news media have historically presented a distorted view of violence — one that ignores the role of the community conditions that foster it and overlooks prevention. Advocates can use a new BMSG study to broaden the conversation and show that community safety is achievable. Read more >

Whose voices are missing from news coverage of soda taxes?

In this Q&A, Dr. Vicki Alexander, who helped lead Berkeley, California's successful soda tax campaign, discusses the importance of elevating community voices in public health battles and shares lessons for other cities looking to regulate sugary drinks. Read more >

Top 10 public health media bites of 2015

Each year, advocates use well crafted media bites to make their policy issues relatable to readers and reporters — and to produce outrage or prompt action. Here are BMSG's top picks for 2015. Read more >

How childhood trauma appears in the news

New research from BMSG reveals how journalists cover adverse childhood experiences, why this matters, and ways to improve coverage. Read more >

How perceptions of the tobacco, alcohol and food industries differ in public health debates

At the 8th European Public Health Conference in Milan, leading international experts, including BMSG's Lori Dorfman, explored how corporations are portrayed in public health debates and how public health professionals perceive their role in shaping public policy. Read more >

Studying the news as a public health strategy

New BMSG research highlights how media monitoring can inform public health efforts on a range of issues from violence prevention to sugary drinks. We'll present findings at this year's meeting of the American Public Health Association. Read more >

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